Client Acquisition Through Targeted Advertising | akitalab

Client acquisition through targeted advertising

The AkitaLab Lead Generation Accelerator — a client-acquisition system for small and medium businesses: a financial model, a media plan, and daily control of every dollar. Not just "running ads", and not an agency — you work with me directly.

The Accelerator is not a course and not an agency — it is how you work with Maksim Vorobiov: your ads run as a managed system, from the financial plan to daily lead control.

AkitaLab Lead Generation Accelerator

What you get in every format

For small and medium businesses — services, B2B, local business

Profit Map

the foundation
  • A 90-day P&L forecast — see whether ads will pay off before launch
  • Allowable cost per client and per lead (CAC / CPL / CPQL) — a red line ads must not cross
  • A media plan with weekly targets — every week you see if we're on plan
  • A three-month promo calendar — budget follows seasons and promos, not spread evenly

The Profit Map is the first step, and its cost is credited towards management.

Targets, limits and assets

  • Decisions made on margin, not on a flattering CPL
  • LTV : CAC — see whether a client pays off beyond the first purchase
  • Scaling rules and stop rules — budget grows only with margin headroom; waste stops instantly
  • Static and animated creatives — the files are yours to keep forever (no UGC)

Analytics, creatives and reports are part of management — never billed separately.

CRM with statuses and attribution for every lead — see which ad brings clients and which just cheap leads

"Qualified" and "Sale" statuses go back into the algorithms — Meta and Google find people like your buyers, not clickers

35 metrics daily — problems surface the same day, not at month-end

Report every Monday + a strategy consultation every month — 15–30 minutes and you know where every dollar went

Pricing

What the Accelerator costs

Each step is valuable on its own — and is credited toward the next

1 · Strategy session

Free

  • 30 minutes: economics and ad-account diagnostics — after the call you know whether launching makes sense
  • Funnel and competitor review — see where budget is leaking right now
  • An honest fork: does launching make sense

2 · Profit Map

credited

$150–250

  • P&L forecast, allowable CAC / CPQL — see whether you'll profit before paying the platforms
  • Meta + Google media plan, a 90-day plan — no launching on "let's see how it goes"
  • The fee is credited to the first month of management — if you continue, the Map is effectively free

3 · Management

core plan

$600–900/mo

  • Launch and daily management: 35 metrics — campaigns are never left unwatched for a day
  • A CRM loop for qualified leads + a Monday report — ads learn from sales; you see numbers weekly
  • A monthly strategy consultation — ads stay aligned with your plans, not just running
  • B2B projects — from $1000/mo

The ad budget is separate — you pay the platforms directly.

An honest filter

Who the Accelerator fits — and who it does not

A good fit

lead-gen niches
  • Medical, dental, beauty and salons
  • Auto service, renovation and construction
  • Education and courses, recruiting, B2B services
  • Businesses with repeat clients or a high ticket
  • Ready to count margin and track lead statuses in a CRM

Not a fit

  • "Need sales tomorrow" — the system delivers a managed cost per client, not a one-day miracle
  • Not ready to count margin and track lead statuses
  • Catalog-driven online stores — my focus is leads for services

If the session shows the economics do not add up, I will honestly tell you not to launch ads.

Formats

Choose your Accelerator format

The system is the same — the only difference is how many channels I run. Pick a format and fill in the form right below it.

Accelerator format

Request

Get a strategy session for your project

Free, 30 minutes, no strings. We look at your campaigns and your numbers.

Real numbers from cases. You work directly with me — no agency markup, 2+ years of practice.

Maksim Vorobiov
Maksim VorobiovPerformance marketer, founder of akitalab. I personally run every project — from the session to the Monday report.
Your project's niche
The system in action

The Accelerator on real projects

The case below is recruiting. The same system works for medical, beauty, renovation and B2B services — we will size the numbers for your niche on the session.

Recruiting

  • 660 leads → 166 interviews → 80 in training → 47 retained
  • The best lead price was $5.53; the CRM loop fed quality back to the ads
  • A $1000–2000/mo budget produced 6–7 hires a month; an interview cost about $54

See the chatman case →

Let's build a client-acquisition system for your result

Request a strategy session
The first 90 days

What happens in the first 90 days

Week 1. Session, access, the Profit Map — the red line of client cost before launch.

Weeks 2–4. Meta + Google launch, CRM attribution, the algorithm learning phase (~50 conversions).

Month 2. A stable cost per lead, weak combinations cut by stop-rules.

Month 3. Scaling what is profitable — with CAC headroom and growing margin.

FAQ

Frequently asked questions

The Profit Map financial model (a P&L forecast, allowable CAC/CPQL, a Meta + Google media plan), launch and daily management by 35 metrics, CRM attribution of every lead with Qualified/Sale statuses fed back into the algorithms, plus creatives and a Monday report. In short: the ads learn from your sales, not clicks.

In steps: the strategy session is free (30 min); the Profit Map is $150–250, fully credited to your first month of management; management is $600–900/mo, B2B projects from $1000/mo. The ad budget is separate — paid to the platforms directly. You know the full cost of the system before the start.

Because it is a financial model of your project on your numbers, not a checkbox audit: a 90-day P&L forecast, allowable cost per client, a media plan with weekly targets and a promo calendar — 3–5 days of work. The $150–250 fee is fully credited to management, so for those who continue the Map is effectively free.

First leads — within days to a week after moderation; the algorithm learning phase — 2–4 weeks (~50 conversions per ad set); a stable cost per lead — in 1–2 months; noticeable scaling — in months 2–3. The Profit Map sets a 90-day plan with weekly targets, so every week you see whether we are on plan.

It depends on your niche and cost per lead — we size it on the strategy session and in the Profit Map. It is not my fee: you pay the budget to the platforms directly. Benchmark for Meta: an ad set needs about 50 conversions a week to leave the learning phase — that is the starting point, so leads do not come out expensive and unstable.