Legal information

Cookie Policy

Which cookies and similar technologies the akitalab website uses, why, how long they are kept, and how to give or withdraw consent.

1. What cookies are

Cookies are small files a website stores in your browser. localStorage works in a similar way: it is browser storage where the site keeps settings. Both are described together below because the same rules apply.

2. How consent works

  • Visitors from the EEA (including Cyprus), the UK and Switzerland: analytics and advertising tools stay off until you click “Accept”. The Meta Pixel script does not load before consent.
  • Visitors from other countries, including Ukraine: analytics and advertising are on, and the “Decline” button in the banner switches them off.
  • We detect the region from your device time zone; Google services also take your country from your IP address.
  • You can change your choice at any time with the “Cookie settings” button at the bottom of every page or the button below. After you decline, we erase the traffic source data stored in your browser.

3. Essential — always on

  • akita_consent (localStorage) — your cookie choice. Kept until you change it.
  • theme (localStorage) — light or dark theme. Kept until you change it.
  • Cloudflare Turnstile — on pages with the request form, checks that a person, not a bot, sends the form. Runs in an embedded challenges.cloudflare.com frame.

4. Analytics

  • _ga, _ga_HBXK11JNRM — Google Analytics 4: visit statistics, such as which pages are viewed and where visitors come from. Up to 2 years.

5. Advertising

  • _gcl_au, _gcl_aw — Google Ads: link an ad click to a request so ads reach people they are useful to. Up to 90 days.
  • _fbp, _fbc — Meta Pixel: measure requests after ads on Facebook and Instagram. Up to 90 days.
  • akita_first, akita_touch, akita_eid (localStorage) — page and source of the first visit, ad click tags (gclid, fbclid, UTM) and an anonymous ID. Sent together with your request so I can see which ad it came from. Kept until you decline cookies or clear the site data.

Google and Meta may also use their own cookies on their domains, under their policies: Google, Meta.

6. Browser controls

Besides the “Cookie settings” button, you can view and delete cookies and site data in your browser settings or use private browsing. If you block essential cookies, some site features may not work correctly.

7. Contact

More about how we process data is in the Privacy Policy. Questions: akitamedialab@gmail.com. Version of 18 October 2026.